The Publicity Club of New England is hosting a meeting, “Meet the Technology Editors: Today’s Multi-Channel Content Producers,” Tuesday, Nov. 17, at Cambridge Innovation Center, One Broadway, 14th Floor, in Cambridge, Mass. Dinner and networking begin at 6 p.m., followed by the panel discussion at 6:30 p.m.
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So what really is newsworthy in the digital age? Are stories crafted specifically to drive page hits? What will make your company or client stand out that will translate well across print, online and social networking channels? How can you get the attention of a technology editor using tools like Twitter, Facebook, etc.?
This interactive event will be an insightful and informative discussion moderated by Kevin O’Marah, AMR Research’s chief strategy officer.
Panelists:
• Jim Kerstetter, CNET
• Wade Roush, Xconomy
• Laurie McLaughlin, CIO
• Jackie Noblett, Boston Business Journal
The cost is $35 for Pub Club & PRSA members, $65 for non-members, $25 for non-member students, and free for Pub Club student members. To register: https://www.pubclub.org/programs_registration.php?p=38