At a time when people’s attention spans are limited to 140 characters or less, it’s more important than ever to be concise when crafting a compelling message that will draw the attention of the media you seek. How can you make your message stand out from the crowd? How will your expert’s pitch make it [...]
Are you affiliated with an emerging technology company with a new product, prototype or business plan they are ready to introduce to the world? DEMOspring 2010, March 21-23 at the JW Marriott in Palm Desert, Calif., is now accepting launch and pitch applications.
DEMO brings the most comprehensive portfolio of credible emerging technologies to light, including [...]
RSA Conference, the world’s leading information security conference and exposition, taking place March 1-5, 2010, in San Francisco, today opened its call for facilitators for its Peer2Peer program.
Peer2Peer sessions are limited to 25 attendees who share a common interest and want to discuss or learn more about a particular security issue. The sessions are interactive [...]
How much does ProfNet cost?
ProfNet, along with all of PR Newswire’s services for journalists, is always free for reporters.
How do I register for ProfNet as a journalist/blogger?
To register, go to https://profnet.prnewswire.com/PRNJ.aspx and click on “Register Here,” which will take you to the PR Newswire for Journalists registration system, where you’ll be asked to fill out [...]
By Sue Masaracchia-Roberts (with contributions by Deb Lawrence)
If you add up the circulation or audience reach of the top 10 traditional media outlets, it wouldn’t come close to meeting the 175 million current Facebook subscribers — and that’s just the tip of the iceberg for the explosion in social media outlets.
That was the consensus of [...]
PR Newswire has a new project in the works to help you connect with the burgeoning Hispanic market: ProfNet en Español.
Media specializing in the Hispanic space still prefer to receive news and story ideas in Spanish — and soon, with ProfNet en Español, you will be able to do just that.
With more than 5,000 Spanish-language [...]
Organizing a conference, workshop or meeting? Use ProfNet’s Speaker Service feature to find keynote speakers, moderators, panelists, and more through ProfNet’s extensive network of experts.
Submitting a Speaker Service request is simple — and free!
Already a registered ProfNet user? Just log on to the site and click on the “Create Member Inquiry” (for members) or “Create [...]
By Sue Masaracchia-Roberts
Branding integrates public affairs, media relations, reputation management and marketing, so “you can do nothing better than create a great brand that shows value and creates and emotional resonance with its customers,” according to branding expert Jack Trytten, who addressed the January meeting of the Publicity Club of Chicago. Trytten was joined by [...]
We recently asked our members to share their best success stories of 2008 (see: Getting Publicity: How ProfNet Helped Members in 2008)
As a follow-up, we asked some of those members to also share a few of their best practices for using ProfNet to connect with reporters.
Our tip: Always include “ProfNet” in the subject line of [...]
By Sue Masaracchia-Roberts
Whether it is hospital and healthcare systems mergers and acquisitions, medical advances or the impact of the economy on healthcare delivery, health topics remain in the forefront of the news.
To help provide an idea of where PR can contribute to healthcare coverage, the Publicity Club of Chicago meeting on Dec. 3 featured five [...]